Data science for small business.

Canary watches the public signals around your business — your competitors, suppliers, key customers and local market — and tells you in plain English what changed and what to do about it.

No software to install. No access to your systems. First brief within a week.

Your watchlist this week Example: suburban café
Competitor, two streets over
Advertised 6 new front-of-house roles in 10 days.
So what: likely a new site or extended hours. Lock in your weekend staff now.
Your coffee supplier
Customer reviews mentioning “late delivery” up sharply this month.
So what: ask about stock levels and line up a backup.
Your own reviews
“Wait time” is now the most common complaint on Saturdays.
So what: a second barista 8–11am may pay for itself.

Big companies have data teams. You have Tuesday afternoon.

Large businesses pay analysts to watch the market: who's hiring, who's struggling, where customers are drifting. That early warning is a real advantage, and small businesses usually go without it.

Canary gives you the same kind of insight without the cost. We track public data about the businesses that matter to you, look for changes that mean something, and send you a short brief you can read over a coffee.

Doing it yourself
With Canary
Checking competitor sites when you remember
Watched every week, automatically
Spreadsheets and guesswork
Changes flagged with a clear “so what”
Finding out after it hurts
Hearing about it early enough to act

The signals we watch for you

All from public, outside-in sources. When several move together, that's when we tell you.

Hiring activity

New job ads, roles and locations. A burst of hiring often means growth; a sudden stop can mean trouble.

Review sentiment

What customers are saying, and what's changing. Includes your own reviews, so you spot issues first.

Web and search interest

Traffic trends and search interest in competitors, products and your category.

Prices and offers

Price changes, discounting and new products on competitor websites.

Business records

Company registrations, name changes, tenders and public notices that hint at what's coming.

Social and news

Announcements, local news and social activity: openings, closures, launches and changes of hands.

Up and running in a week

You tell us who matters. We do the rest. There's nothing to learn and nothing to connect.

  1. A 20-minute chat

    Day 1

    Tell us about your business and name the competitors, suppliers and customers you care about. No prep needed.

  2. We build your watchlist

    Days 2–5

    We set up the data feeds and take a baseline, so we know what “normal” looks like for each business on your list.

  3. Signals land in your inbox

    Within a week, then ongoing

    A short brief with what changed, why it matters and one or two things to consider doing. Urgent changes come sooner.

No software to install No access to your systems No data skills needed No lock-in contract

Useful outcomes, not dashboards

Every signal comes with a “so what”. Here's the kind of thing Canary is built to catch.

Trades business, 12 staff

Switched supplier before the delays hit

The signal
A key supplier stopped hiring, lost two senior staff and saw complaints about late orders climb.
What they did
Qualified a second supplier and moved the next big order across.
The outcome
Jobs stayed on schedule when the original supplier ran into trouble weeks later.
Accounting practice

Spotted which clients were growing

The signal
Three clients were hiring fast and expanding online.
What they did
Offered advisory and cash-flow planning before being asked.
Independent retailer

Saw a new competitor coming

The signal
A new business registration, a lease notice and local job ads, all nearby.
What they did
Launched a loyalty offer before the opening, not after.

Illustrative scenarios showing the kinds of signals Canary looks for.

Simple pricing, easy to start

Start free. Keep going only if it's useful. Cancel any month.

Signal check

Free

A one-off snapshot to see if Canary is for you.

  • 20-minute chat
  • Up to 3 businesses checked
  • One written brief with findings
Book a signal check

Watchlist Plus

$390 / month + GST

For growing teams and advisers.

  • Up to 30 businesses watched
  • Fortnightly briefs
  • Quarterly 45-minute review call
  • Custom signals for your industry
Talk to us

Need something bespoke, like supplier-risk monitoring or a one-off market scan? Get in touch.

Public data, handled responsibly

Outside-in only

We only use publicly available information. We never need logins, passwords or access to your accounts.

Businesses, not people

We track organisations and market trends. We don't profile individuals or collect personal information.

Signals, not certainties

We tell you what changed and how confident we are. You make the call. Nothing we send is financial advice.

Your watchlist stays private

Who you're watching is confidential and never shared or sold.

About the founder

“I've spent 30 years watching big organisations use data to see around corners. Canary exists so a small business can do the same, without hiring a data scientist.”

Kevin Fleming, founder. Technology executive, CTO and university IT lecturer, with an IT degree and MBA from QUT.

Questions

Do I need to be technical?

Not at all. You tell us which businesses to watch in a short conversation, and you get briefs written in plain English. If you can read an email, you can use Canary.

What kind of businesses is this for?

Any small or medium business that competes locally or depends on a handful of suppliers or key customers: hospitality, retail, trades, professional services, health practices and more.

Is it legal to watch competitors like this?

Yes. We only use information that businesses publish or that's on the public record, the same things you could look up yourself if you had the time.

How accurate are the signals?

A signal is an early indication, not a prediction. We look for several sources moving together before we flag something, and we say how confident we are.

Can I change my watchlist?

Any time. Just reply to a brief with the businesses you want to add or drop.

Is there a contract?

No. Plans are month to month and you can cancel whenever you like.

See what's moving around your business.

Book a free signal check. We'll look at up to three businesses you care about and send you what we find.

  1. We reply within one business day to set up a 20-minute chat.
  2. We check the businesses you name.
  3. You get a short written brief. No obligation.